Higher Education

Website + CMS

Your website is your school's number one marketing tool. From start to launch, our team creates a strategy and design that elevates your school's perception and is on-message. We build out sites on a wide-range of CMS platforms with an emphasis on making sites that are accessible and easy to maintain. After launch, we measure results and impact with analytics.

Oberlin College + Conservatory
Oberlin website screen shot
Oberlin website screen shot – college of arts and science
A woman views the Widener homepage on a laptop

Widener University

  • Higher Education
  • Website Redesign
  • Content Strategy
widener website screen shot proven results
widener inside track screen shot

Content Strategy

We help you make your content more effective and your content development process more efficient so that your school stands out.

Digital Marketing

We help colleges and universities recruit the students they need. We develop strategies in digital advertising, retargeting, conversion, personalization, and tracking. We leverage our higher education expertise, our focus on the customer journey, and a transparent approach to enroll your next class.

A champlain Facebook ad

Champlain College Online

  • Higher Education
  • Website Redesign
  • Digital Marketing
Salve Regina Higher Education Digital Marketing Agency Work
Salve Regina University – Recruitment campaign for graduate programs

Capital Campaign Websites

We design and build websites for the public phases of capital campaigns. We partner with advancement groups to bring case statements and giving priorities to life, and we create a site that honors donors and chronicles the life of the campaign.

Dartmouth College

  • Higher Education
  • Website Redesign
  • Content Strategy
stony brook capital campaign website
Stony Brook University
Holy Cross Website
Holy Cross Capital Campaign

Marketing Organizational Assessment

Assessing people and processes provides a full picture of how your marketing team and efforts align with your institution’s strategic goals and can identify opportunities for operational and financial efficiency. Findings from an organizational assessment can serve as a roadmap for next steps, whether that means filling skill gaps, redefining the purpose of the department and some of the staff roles within, or implementing a new project management tool.

User Research

We've surveyed over 30,000 prospective students, current students, and alumni and conducted over 1,000 one-on-one interviews to understand the needs, preferences, and customer journeys. Our work in design, user experience, and marketing is grounded in these insights. Our breadth of insights allow us to create sites that convert, and marketing campaigns that drive inquiries and applications across your school's digital footprint.

workshop
Current student workshop – design the ideal homepage
webpage with heat map
User preference testing
print outs of websites
Multi-variant design test

180+ Higher Education Clients

A map of the US with orange pins denoting OHO higher education clients

Select Higher Education Clients

Ivy League

Cornell University

Dartmouth College

Harvard University

Harvard Medical School

Columbia Law School

University of Pennsylvania

Yale University

 

Law Schools

Columbia Law School

Elisabeth Haub School of Law at Pace University

Northeastern University School of Law

University of Oklahoma College of Law

Roger Williams Law School

Arts & Speciality Schools

Berklee College of Music

Boston Conservatory

Francis Tuttle Technology Center

Institute of Culinary Education

Oberlin College & Conservatory

Samuel Merritt University

Tulsa Community College

Small & Midsize Schools

Alfred University

Babson College

Bryant University

Cambridge College

Champlain College Online

Dominican University of California

Eastern Nazarene College

Hardin-Simmons University

Hood College

Notre Dame of Maryland University

Norwich University Online

Roger Williams University

Roosevelt University

Salve Regina University

Saint Martin's University

The College of the Holy Cross

Utica College

Washington College

Large Universities

CUNY School of Professional Studies

CUNY Graduate Center

Illinois Institute of Technology

Miami Business School

Pace University

St. John's University

Simmons University

Stony Brook University

Tufts University

University of Louisiana Lafayette

Virginia Tech

Widener University