Brain Trust: How to Use Digital Advertising to Impact Yield
This Brain Trust has already convened
Yield season is always competitive, but in a year where many institutions saw enrollment decreases and/or are facing greater competition, it's more critical than ever to find ways to stand out. Join us and our clients to talk about the various ways to use digital advertising in support of increasing yield this spring. Whether you've been running digital advertising for years, have just dipped your toes in the water, or are wondering where to start, we'll cover all of these aspects and more.
Over the past 7 years, Britnie has helped a variety of organizations, from restaurants, to tech companies, to higher education institutions, identify and realize business goals through digital marketing strategy and consulting. As a Digital Marketing Strategist, Britnie helps guide OHO clients in higher ed awareness and acquisition campaigns.
Noel is an award-winning digital marketing strategist with proven success planning digital paid and organic campaigns for higher education, nonprofit and consumer brands. Noel's design and copywriting background helps her develop creative solutions to business challenges.
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SEO Checklist for Higher Education
You don't need to burn through your marketing budget to improve search engine optimization (or SEO) for your higher ed website. Here's a rundown of 10 higher education SEO tactics to help your college or university website content to rank higher in organic search results.
Digital Marketing
Digital marketing seems like a good solution, but where do you start? You don’t have the time, resources or team to figure it all out. All you care about is running a campaign that generates quality leads to meet your enrollment goals. With a proven process and our industry expertise, we help you make an immediate impact.