Connecting with OHO at AMA

As OHO's VP of digital strategy, Georgy partners with clients to create sustainable and impactful approaches to engaging website users and achieving organizational goals. Georgy has worked in or with higher ed since 2004, including stints at Tufts University and Suffolk University and her own independent consultancy to higher education.

Carrie brings over a decade of experience in higher education and enrollment marketing, both in-house at various institutions and on the agency side, offering a unique perspective on creating the most impactful client-agency partnerships. Specializing in lead generation for graduate and online programs, she brings a passion and curiosity for non-traditional students to her work.

Since 2013, Cassi’s career has centered around solving marketing challenges in higher education. As a senior business development manager, she collaborates with the OHO team to provide the right-fit solution to clients, and implement the best plan in place to create something amazing, together.

For the last decade, Chris has worked to help universities and businesses across North America effectively tell their unique story to targeted audiences. As Senior Business Development Manager, Chris continues to work to provide a consultative, customized and collaborative experience for our clients and partners.

Over the past 17 years Jessica has worked with companies small and large in many different industries on their sales and marketing efforts. Jessica is a strategic thinker with exceptional customer service skills who always puts her clients first. As Senior Business Development Manager, Jessica collaborates with her clients and the OHO team to create strategic plans to best achieve their goals.

Scott has over a decade of experience in digital advertising, interactive experiential marketing, social media marketing, app and website development, and more. As a Senior Business Development Manager, Scott builds relationships with new and existing clients in order to exceed key performance indicators for all.

We help colleges and universities recruit the students they need. We develop strategies in digital advertising, retargeting, conversion, personalization, and tracking. We leverage our higher education expertise, our focus on the customer journey, and a transparent approach to enroll your next class.

Your website is your school's number one marketing tool. From start to launch, our team creates a strategy and design that elevates your school's perception and is on-message. We build out sites on a wide-range of CMS platforms with an emphasis on making sites that are accessible and easy to maintain. After launch, we measure results and impact with analytics.

Your students, faculty, and alumni are inspiring and changing the world. Yet capturing their stories, aligning them to your brand, and getting them out into the world is challenging. We develop brand-aligned content strategies supported by realistic, sustainable processes to keep your team producing great, impactful content.

Assessing people and processes provides a full picture of how your marketing team and efforts align with your institution’s strategic goals and can identify opportunities for operational and financial efficiency. Findings from an organizational assessment can serve as a roadmap for next steps, whether that means filling skill gaps, redefining the purpose of the department and some of the staff roles within, or implementing a new project management tool.