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OHO U 2023 Online Conference: Trends — Slides and Recordings

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Whether you couldn't join us for the second week of the OHO U 2023 Online Conference, or you're looking to get caught up on something you missed during the conference, the presentation slides and recordings can be accessed using the links below.

Jason Smith and Amanda Richards Butts

Higher Ed Digital Marketing Strategies & Tactics

One of OHO's talented digital strategists, Amanda Richards Butts, joins OHO's founder and managing director, Jason Smith, to look back on emerging trends in higher education digital marketing and offer strategies and tactics teams can employ to ensure they aren't left behind. 

Georgy Cohen, Director of Digital Strategy

Higher Education Homepage Trends

What makes a great homepage? Informed by 10 years of user research, Georgy pulls apart the layers of UX, visual design, content strategy, and branding to reveal the building blocks of successful homepages.

Noel Fisher headshot

Trends in Digital Media

OHO's Senior Digital Marketing Strategist, Noel Fisher, shares a roundup of the latest tactics and trends schools are using to promote their programs and raise brand awareness.

Jordan McDonald, Manager of Digital Marketing Campaign Management

Tip Top Tricks & Trips

Jordan McDonald, OHO's Manager of Digital Marketing Campaign Managemen, shares some tips and tricks for colleges and universities interested in leveraging TikTok to elevate their brand.