Social Media

Engaging Museum Audiences with Social Media

December 26, 2009

Watch this webinar presented by Jason Smith to learn how to engage museum audiences with social media. Learn about what social media and Web 2.0 is, how to create a social media engagement path, how to reach your audience, and how to encourage creativity.


Social Media 101: Getting Started With Social Media

December 24, 2009

Watch this webinar with Jason Smith on understanding the basics of social media. Learn what you need to know to understand Web 2.0 and get an introduction to and ideas for using social media networks like YouTube, Facebook, Flickr, Twitter, and more.


12 Days of Twitter Begins Today!

December 14, 2009

The "12 Days of Twitter" begins today with puns and rhymes through December 25th. Find out how to join into the fun and for a chance to win a prize every day.





Announcing the 12 Days of Twitter. A Social Media Gift from OHO Interactive.

December 09, 2009

18 million people are using Twitter. If you haven’t felt the urge to start writing in 140 character snippets, OHO Interactive has come up with 12 holiday reasons to get started by Tuesday, December 14. Join up to Twitter – or login – and start following us on Twitter at OHOinteractive. You’ll find out how you can get a chance to win a 12 Days of Twitter daily prize. 


If you’re wondering why you might want to use Twitter for your business or organization, here’s 12 reasons that we see.


UK Consumer Finance Firm Selects OHO for Social Media Campaign

December 04, 2009

MEM Consumer Finance has selected OHO Interactive to create a Facebook strategy and launch a social media campaign to reach out to their 20-35 year-old target audience in the United Kingdom.

Based on audience demographics, OHO is developing a campaign that will gather friends, publish content, and provide a new channel for MEM to engage their customers. The campaign will be promoted through MEM's existing marketing channels. The campaign will be launched by early 2010. OHO will drive the campaign, provide on-going and evolving strategy, and metrics.


Curators and Educators Should Push Social Media

November 12, 2009

I was chatting with a curator and an director of education from a museum recently, and we got into a lively discussion about social media.

I had a moment of clarity – these are the people that should be writing on Facebook and Twitter. The curator has the passion about the subject your audience cares about. Why not give them access? Curators can seed the conversation by seeking out rare artifacts or interesting stories from the collection. This content will drive audience interest and brings the collection of a museum online.


Museums Gather to Discuss Social Media at NEMA

November 12, 2009

Over 600 museum professionals gathered today in Nashua, NH for the annual conference of the New England Museum Association.

During a double session, Jason Smith, Managing Director of OHO Interactive and Kate Burgess, Special Project Director at the House of Seven Gables, led participants through a 3.5 hour session on Marketing in Web 2.0.

The session included:


10 Things You Can Do To Improve Your Website

September 25, 2009

One of the concerns I most often hear from clients about their websites is "how can I make them more effective?" Well to help out we've put together a list of common items that are quick wins and can help improve almost any website.  This blog post is a sneak preview of these top 10 ideas.  Over the new few months we'll be discussing these in more detail in a series of seminars and white papers. 

10 Things You Can Do To Improve Your Website.

Tags: Launches Twitter Campaign to Advocate for Change

June 24, 2009 is using Twitter to build an online petition to advocate for changes to Microsoft's e-mail product, Outlook.

The interface pulls in user profile images of any users who have have tweeted about the issue and pulls these across the screen providing a compeling visual "wall" of support. It also keeps a real-time counter of the number of people that have tweeted.


Volkswagen Replaces Corporate Website with Facebook Site in Ads

June 21, 2009

German car maker Volkswagen has dropped the corporate website URL from its recent set of television ads and promoted a new Facebook URL: The Facebook site starts with a product overview page with links to Facebook group pages for each of the individual cars where visitors can become "fans" of the cars.