Higher Education

Norwich University Online Nominated for Best Education Website

May 09, 2013

We love the team at Norwich University Online. Working with smart, talented (and nice to boot!) folks helps keep us at the top of our game. So we were bouncing-off-the-walls excited when Norwich University Online was named a Blue Drop Award Finalist in the Best Education Website category.


Reaching Adult Learners for Online Programs

November 15, 2012

With nearly 30% of the 18 million college students over age 25, American colleges and universities are tailoring their programs to reach these "non-traditional" college students with more flexible evening and weekend classes, fully online programs, and hybrid programs that combine classes offered both on- and off-site. As degree completion options expand and student expectations of program offerings grow, schools need to know how to reach these students.


Upcoming Webinar: Reaching Adult Learners with Online, Hybrid, and Traditional College Degree Programs

November 12, 2012

Join us for a webinar as OHO's Managing Director and Chief Creative Officer Jason Smith shares 5 years' worth of nationwide research in best practices for reaching the adult learners segment for college and university distance learning and online/on-site hybrid programs.  The webinar, entitled "Reaching Adult Learners with Online, Hybrid, and Traditional College Degree Programs," will be hosted live, by OHO, this Thursday, November 15th at 12:00 pm.

Space is limited, so reserve your spot today: Register Now.


How to Attract Students to a College Website

October 08, 2012

As OHO works with colleges and university marketing, communications and recruitment offices on developing effective Internet strategies, this is one of the key questions we are asked.

Our conclusion and advice to our clients – developed from over 5 years of student surveys and focus groups – that the answer to this question varies based on the type of degree: undergraduate, graduate or professional degree.


Designing Award-Winning University Websites for Student Recruitment

October 02, 2012

On October 10, 2012, I’ll be presenting a webinar for college and university marketing and communications, admissions, and enrollment teams who are planning for a website redesign. The 1-hour session will highlight strategic and tactical best practices for planning and developing a new website that not only reaches but engages prospective students.

Here’s a sneak peek at some of the topics and findings that I’ll cover.


The NUSL Viewbook Gets Digitized

September 26, 2012

NUSL Viewbook

For those of you who were dying to see more than just our two shots of the Northeastern University School of Law 2012-2013 viewbook, we've got great news: Northeastern has partnered with zmags to digitize the entire book.  That means even those of you not on Northeastern's mailing list can take a gander at every one of its 28 gorgeous pages at your own leisure.

The digital viewbook can be seen here.  Happy flipping!


Match Education - A Video Case Study on Quick-to-Market in Drupal

August 29, 2012


While we think all of the work we do for our amazing roster of clients is worthy of a case study, some stories are more fun to tell than others.  Take our work for Match Education, for example: a custom-designed, responsive, fully-implemented Drupal site in under 6 weeks?  Pish tosh, the cynics may have said, but we knew otherwise and took on the website redesign with aplomb.  For the whole story, check out our video case study, embedded above.