Higher Education

New Responsive Website Launch: The University of Scranton

August 21, 2013

As we roll toward the start of another academic year, the competitive landscape in higher education continues its shift. Reaching prospective students in a meaningful way has never been so important. Institutions that embrace the changing environment are setting themselves up for success while those that stick with the status quo may not fare so well. One institution getting out ahead is The University of Scranton.

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Planning Your Higher Ed Website Redesign Webinar: 5 Key Takeaways

August 12, 2013

OHO's recent webinar, Planning For Your Higher Ed Website Redesign with Jason Smith, gave a thorough overview for digital strategists looking to improve their institution’s website. Webinar attendees heard specific tactics they can take to ensure a smooth process. If you missed the webinar, you can watch the recorded version at the bottom of the post.  We’ve also summarized the top 5 key takeaways below.

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Upcoming Webinar: Planning For Your Higher Ed Website Redesign

July 30, 2013

Join us for a webinar on Thursday, August 8th featuring OHO Interactive Managing Director and Chief Creative Officer Jason Smith. He'll be sharing valuable tips and best practices for planning your website redesign.

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Mobile Websites for Higher Education – 2012-2013 Findings

July 22, 2013

We’ve been undertaking some annual reviews of our higher education clients’ websites to develop on-going mobile strategies. We want to understand the trends and how to best engage their audience: prospective students.

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62 Questions to Ask Before Your Higher Education RFP

May 26, 2013

The landscape has dramatically changed for colleges and universities, but your RFP process may not take into consideration the new site your institution needs. From mobile to social media, SEO to online learning integration, today's college website is a learning and communications tool. Making sure your RFP includes all the moving parts your site needs helps you know going in how long your new site will take, what resources you need to make it a reality, and map clear goals from the outset.

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Brandeis Alumni and University Relations Launches New User-Centered Site

May 24, 2013

After putting in four years (sometimes more!) of hard work, graduation is more than more than a marker of academic success. It's also an initiation into a huge community of alumni. Creating a online destination for geographically diverse individuals to come together and network was only part of the goal for the Brandeis Alumni and University Relations team. They wanted to update their web presence, build a user-centered destination that encourages visitor engagement, and integrate various platforms.

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Norwich University Online Nominated for Best Education Website

May 09, 2013

We love the team at Norwich University Online. Working with smart, talented (and nice to boot!) folks helps keep us at the top of our game. So we were bouncing-off-the-walls excited when Norwich University Online was named a Blue Drop Award Finalist in the Best Education Website category.

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Reaching Adult Learners for Online Programs

November 15, 2012

With nearly 30% of the 18 million college students over age 25, American colleges and universities are tailoring their programs to reach these "non-traditional" college students with more flexible evening and weekend classes, fully online programs, and hybrid programs that combine classes offered both on- and off-site. As degree completion options expand and student expectations of program offerings grow, schools need to know how to reach these students.

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