Lesley University in Cambridge, MA launched the first phase of a new website that is aimed at providing a better experience for prospective students. Both undergraduate and graduate students today have a wealth of educational choices available.
Lesley engaged OHO Interactive to turn their website into a strategic tool that would empower prospective students with the best information available on the value of a Lesley education.
One of the concerns we hear about using the content management system Drupal for website design and implementation is that all of the sites "look the same."
While it is true that out of the box Drupal templates – or themes – have a similar design structure, the Drupal theme engine allows for extreme flexibility.
As we've used Drupal for website design implementations, our team has been able to create interface and design themes that meet the business and marketing requirements of our clients without experiencing limitations from Drupal.
German car maker Volkswagen has dropped the corporate website URL from its recent set of television ads and promoted a new Facebook URL: www.facebook.com/vw. The Facebook site starts with a product overview page with links to Facebook group pages for each of the individual cars where visitors can become "fans" of the cars.
OHO is pleased announce four new free webinars – there is no cost and no obligation to attend. Please be sure to pre-register as space is limited to 45.
OHO will begin the summer early with a webinar on Wednesday, June 3rd – the topic is "Imagining Your Next Web Site. 10 Ideas to Engage Your Audience.” In this session participants will receive an introduction to 10 emerging trends in websites and internet strategy. Find out more and register for this free session.
OHO, a certified Acquia Drupal partner, had a significant presence at DrupalCon DC last month. OHO developers, designers, and project managers headed down from Boston to attend dozens of sessions. The two DrupalCon topics that really caught our interest involved Apache SOLR and Facebook.
New York based Artists’ Health Insurance Resource Center (AHIRC) has a mission to make quality, affordable health insurance and health care available to every artist in the United States. Over the past 10 years they have created a rich database of over 4,000 heath insurance plans, health care providers, initiatives, and related resources throughout the country.
His topic will be: "Web 2.0: You've Lost Control of Your Internet Marketing."
The session will briefly introduce the concept of Web 2.0 – that is, the cultural shift towards user-created and highly-personalized content – and then dive into exploring how to best use Web 2.0 applications such as YouTube, Flickr, and FaceBook to build relationships and promote your organization.
The PEW Internet & American Life Project announced that as of December 2008, 11% of adults used Twitter or similar service to share updates about themselves and to read updates about others. In May 2008, just 6% of adults reported using this type of service and in November 2008, 9% of adults reported using this type of service.
The Brooklyn Museum has rolled out a $20/annual membership aimed at reaching 20 and 30-something year olds. It is called 1stFans. In addition to providing access to exclusive on-site mingling events, members get exclusive content created by artists via social networking tools such as Facebook, Twitter, Flickr – and, for the less socially networked – e-mail. Learn more about 1stFans Memberships.