If you’ve developed a branding platform, whether it was done internally or with a vendor partner, congratulations.
First-generation college students are a critical demographic in the U.S.
I’ve worked with higher ed for a long time, and I’ve seen a lot of wonderful things. But few things are more wonderful than a thoughtfully conceived strategic plan.
When you think about digital brand storytelling at a college or university, you may initially think about stories of outstanding individual achievement: faculty conducting groundbreaking r