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Search & Social Marketing

Social media platforms are enticingly easy to get started with, but how do Facebook, Twitter and FourSquare add value to your business?

Social Media Engagement: Four Steps to Real Interaction

OHO provides strategic guidance and creates social marketing action plans. We use a four stage process that takes companies from being “friendless” to deepening relationships with customers through real interactions.

Our social media engagements range from strategic consulting to complete social media management. And all of our engagements draw from our core strengths in strategy, design, content, technology and analytics.

Social Media Engagement Overview

Graphic: Social Media Engagement

The result – additional touchpoint with your customers, a dynamic conversation, and a new way to build loyalty to your brand or organization.

Search Engines Optimization Best Practices

With nearly 50% of internet users using search on a daily, search is still the number two use of the internet trailing only e-mail. Despite the buzz about social media, daily use of search continues to beat out social media use by nearly 3 to 1.

Organizations can’t ignore the need for search engine optimization and paid search programs in their marketing mix.

OHO offers best practices for search engine optimization including:

  • Keyword identification
  • Technical and HTML implementation
  • Meta tag strategy
  • Content rewrite

To supplement, OHO provides search engine marketing advertising solutions managing keywords, advertising, and budgets to drive traffic.