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A website launch or relaunch is an opportunity to refresh your brand, refine your message, and reach new audiences.
Your website is the place where the rubber meets the road – where you define your company or product. When a website relaunch happens, a message must be decided, a position taken, and words chosen.
In a website relaunch, inconsistent messaging and user experiences are weeded out, old technologies are tossed aside, and broken, unused pieces are discarded.
In either case, charting a path and building consensus are challenges that require guidance.
OHO can lead your organization through this change process to discover the core of your organization and create a web presence that aligns with your image, brand, and mission.
Regardless of the form, the result of an online strategy engagement is an actionable plan, built on research, through a process that builds ownership within the organization.