UniversityNOW
The Communications Platform for Higher Education
University communications today is not about being “official”
It’s about being available
As a university communicator, your job is ever evolving. No longer does anyone broadcast news in a one-way stream to the university community. Departments, students, and faculty all have voices to share, and your job is more than even a two-way conversation happening on multiple channels at once. From your website to Twitter, Facebook, and email, you need to manage all these channels and give space to all the many voices that make up your school's vibrant community. You also need to publish important news, field requests from journalists, and send targeted email messages for PR, development, and alumni relations. The technical challenge is great. Managing all the jobs of today's university communicator requires a robust portal that brings all the channels together for effective messaging, listening, and communication.
UniversityNOW is a full-featured communications and PR portal developed specifically for the needs of higher education. With little to no technical help, it allows university communications teams to:
- Consolidate all communications channels - social media, PR, blogs, and email - into one portal
- Highlight important news by bringing it to the top of the page
- Integrate video and podcasts with news stories
- Add an interactive calendar that makes it easy to find on-campus events
- Feature news from individual departments and programs on the homepage
- Showcase faculty and student accomplishments, including resa publications, sports wins, and prizes
Used by top universities, including Brandeis and Tufts, UniversityNOW helps communications teams make an impact without spending time on technical infrastrure. Communications channels, from email to social media, are consolidated into one place, with simple, intuitve tools that make managing communications and PR self-serve. Streamlined operations free up staff to focus on the message, not the medium.
