Solutions for Higher Education
Strategic Website Design
Strategic Online Recruiting
Social Network Development
CMS Selection & Implementation
Enhanced Online Course Catalog
The higher education marketplace has changed - permanently. The demand for higher education is growing. Lifelong learning is on the rise. Online insitutions are capturing more students every year. Tuition is higher than its ever been.
To compete, traditional colleges and universities are working hard to build their online presence. They are first and foremost transforming their websites into tools that help prospective students learn more about the institution, connecting them to 'the community' itself. These next-generation websites are extensions of the institution - helping admissions and enrollment teams engage earlier, helping alumni to stay connected, helping students find critical resources - in real-time.
How Can OHO Help?
OHO’s team of strategic marketers and technology leaders is at your service and ready to help. We’re nimble, smart, responsive, and easy to work with. OHO has
- Been instrumental in helping to launch online learning communities
- Helped drive admissions and recruiting by creating innovative websites that engage prospective students - helping them develop a sense of place
- Helped to bring faculty, administration, and students together to build meaningful information portals that leverage 'clean design' - speeding and simplifying access to current information
- Done all of this using open systems technology that scales and integrates with existing systems
Resources
- Get OHO's Web 2.0 Benchmark Report for Higher Ed
- Read a case Study on Lesley University
- Watch a webinar on Academic Recruiting 2.0
- Register for upcoming Higher Ed Webinars, whitepapers, etc.
Other Solutions
- OHO's Enhanced Online Course Catalog Solution
- Faculty Directories/Websites based on Harvard's OpenScholar
Lesley University engaged OHO Interactive to turn their website into a strategic tool that would empower prospective students with the best information available on the value of a Lesley education – and drive them to action.
To develop the online strategy for the website, OHO and Lesley worked together on a broad full-service engagement that included: Stakeholder Interviews, Faculty Forums, Focus Groups with prospective students, and an Alumni Survey. Armed with new insight, OHO translated the team’s learnings into new value statements and developed new designs, integrating those into a new website featuring a clean, crisp user interface with virtual tours and Google maps integration.
The Result: Lesley University 2.0
