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Solutions for Museums

 Strategic Museum Website Design

 Strategic Backoffice Integration (Blackbaud, CiviCRM, etc.)

 Social Network Strategy & Development

 Content Management System Selection & Implementation

 Online and In-Museum Interactive Applications, iPhone / Mobile 

The museum marketplace has evolved and it's time to jump on the bandwagon. You've read the articles about "Museum Next" and "Museum 3.0". You've seen studies on the evolving museum audience and how to embrace that audience (young and old) in the online, connected world but, we all still have a business to run. So, first things first.

Let's Start With The Basics

Exceptional web design means your first impression is engaging, memorable and represents your mission in a way that no other medium can. So, you need a visual design and information architecture that "speaks" to each of your audiences. First time visitors, donors, children, researchers, educational institutions. Are you there? Do you know who your audiences are? Are you "speaking" to them?

Next, we need to make sure our content is up to date, fresh and lively. Today this means that we're supporting video, blogs and social media channels. It means that we have a flexible, easy to use content management system supporting volunteers, temps, and non-technical users. (Of course these systems also support technical users, affording them the opportunity to embed custom coding or third party products right into our websites)

With a flexible CMS in place, we need to make sure we integrate with our backoffice systems. We need to make sure we have a complete 360 degree view of our visitors, members and supporters. We need to integrate with solutions from Blackbaud (The Raiser's Edge, The Patron Edge, NetMembers, NetSolutions, etc) , CiviCRM - or any number of open sources solutions for constituent management.

With this integration in place, we could 'kick it up a notch' by offering personalization services at the website. We can even be pro-active, alerting people to uncoming events that would be of interest; we can offer personalized learning opportunities; digital content; and support iPhone and Moble applications that can be used inside the museum and while on the road.

Intersted In Exploring The New Frontier?

We can help there as well. We can help to link In-Museum visits directly to the On-Web Museum visit. We can link in-museum exhibits to iPhone's and most any mobile phone. We can even create exciting, INTERACTIVE GESTURE based applications that literally engage visitors while they are walking though the museum.

This Is An Exciting Time For Museums ...

and OHO would be happy to help you capitalize on everything the connected world has to offer. Give us a call or send along an email and let us help you bring your vision to life!