Facebook is so, like, yesterday.
Over the past 7 years, we've interviewed, surveyed, and run focus groups with hundreds of prospective students. We've learned how they research and engage with colleges and universities.
Based on 7 years of research with prospective students, we've developed a clear set of features and functions that prospective graduate students are looking for on degree webpage.
We’ve just completed some independent website user research with high school sophomores to understand how they research and create a short list of colleges.